시각 예술의 디지털 도구로서어도비 애플리케이션의 시각 정체성 = The Visual Identity of Adobe Applications as Digital Tools in the Visual Arts

다국어 초록 (Multilingual Abstract)

The purpose of this study is to explore the visual identity and narrative identity of Adobe applications as a tool of visual arts. As a methodology for this, Jean-Marie Floch's visual identity and Paul Ricoeur's narrative identity are utilized. And as a method of analyzing images, Gillian Rose's compositional interpretation is used. This study analyzes the functions of representative Adobe applications such as Illustrator, Photoshop, Premiere Pro and After Effects in a paradigmatic system, and examines the work process and method as a syntagmatic process. And this study looks into the genealogy of Adobe applications in the history of digital media. Image-based digital characteristics such as intuitiveness, hierarchy, interactivity, contextuality, searchability, and findability can be found in common menus, tools, and panels of Adobe applications. In addition, image- based digital characteristics such as variability, replicability, compatibility, nonlinearity, personalization, experimentation, accuracy, diversity, automaticity, hybridity can be found in the common formative paradigm of frame, line, shape, depth, color, movement, and texture. And the main working methods of Adobe applications corresponding to image-based digital characteristics are free access, setting, compatibility, editing, transformation, operation, composition, and various viewing and finding. Adobe revolutionized the computer into a cultural machine by developing an application that produced and printed text and images with a computer, disconnecting from computers as a conventional calculator and disconnecting from the existing complex and expensive printing culture. The significance of this study is that it explores the foundational assets of application literacy by cataloging the image-based digital characteristics and the media-independent skills of Adobe applications.

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