Captology의 원리를 적용한 스마트폰 활용이 운동지속에 미치는 영향 = The Effect of Smartphone Application applying the Principle of Captology on Exercise Adherence

다국어 초록 (Multilingual Abstract)

In this study, application design was performed as a service that helps users achieve goals or results by allowing users to adjust their attitudes and behaviors while regulating themselves. Breaking away from the existing one-way service provision, with a captology-based structure 1) Principle of skipping steps: reducing the number of cumbersome steps with computer technology to fewer steps 2) Principle of tunneling: Process by integrating multiple steps into a series of processes Inducing users to habitually follow the procedures built into the system, 3) Principle of self-monitoring: Informing users of the status or progress in an easy-to-understand manner and inducing them to achieve set goals or results, 4) Principle of praise: computer The purpose of praise is to motivate and continuously participate in exercise by applying the four principles of persuasion and elevating the user's mood. This study is to apply Captology to an empirical level through the smartphone application, which is the most used personal media, and to verify the possibility of persuasion for continuous exercise through the smartphone. Accordingly, this researcher suggested a design direction for structuring the application and opened the application that can be used in practice on the App Store. The detailed structure was described in the following study design.