서울지역의 문화 관광지를 디지털 텍스타일 프린팅(DTP)한 신한복 디자인 개발 = The study on the design of new Hanbok by digital textile printing(DTP) culture resource in Seoul

다국어 초록 (Multilingual Abstract)

Recently, it is frequently being posted the photo with traditional Hanbok or new Hanbok in anniversary or daily life on SNS. Although many foreigners, interested in Hanbok, are more and more increasing, in accordance with this trend, it requires research and development of new Hanbok, because Hanbok as cultural tourism goods for them is deficient. Hence, the purpose of this study is to develop design for new Hanbok, which printed four main cultural assets by digital textile printing, and promote Hanbok and cultural heritage to female from late teens to late twenties, as cultural tourist goods. For four main cultural assets in Seoul city, we have set it Gyeongbokgung, Changdeokgung, Changgyeonggung, Deoksugung, and Jongmyo, which had the largest numbers of foreign and domestic visitors, from 2014 to 2016, when investigated by Tourism Knowledge Information System. That is just because awareness as cultural assets to represent Korea is high, the more number of tourists. The method of study is as follows; First, we have reviewed the current condition of modern new Hanbok through related advanced research, article, and SNS, and considered concerning method of DTP and cultural tourist goods. Second, we have developed four pieces of new Hanbok design, using fabrics, which digital-printed four main cultural assets in Seoul city. By utilizing Photoshop (Photoshop CS6) and Illustrator (Illustrator CS6), it suggested schematization of works and design illustration. Design1 is the one-piece dress of A line, which applied Cheollik. For skirt, it has printed Donggweoldo, map of Changgyeonggung and Changdeokgung, and designed it as square neckline instead of collar and ties, so made foreigners wear it in familiar way. Design 2 the one-piece dress of H line, which applied dapho in late Chosun dynasty. Also, it has printed Gyeonghoeiru, located on the pond, to front outer collar of one-piece. Design 3 is the one, designed upper clothes for Dangeui type, which designed royal ancestral rites music as motive. Besides, for bottoms, it has designed pants in straight lines, which can be easily matched to any parts. Design 4 is the composition of skirt and Jeogori in A line, and it has printed patterns which arranged Deoksugung consecutively, to Jeogori, so gave a modern feeling. This study is meaningful in that we have grafted new Hanbok, which young generation is recently keeping together, to cultural tourist goods, and it can play a role to promote Hanbok and main cultural assets in Seoul city widely to foreign and domestic tourists.

참고문헌 (Reference)

• 1 정상은, "현대에 착용되는 한복의 색채트렌드 분석" 건국대학교대학원 2015
• 2 "허리치마"
• 3 조은정, "한국의 관광문화상품의 디자인 문제와 개선방안에 관한 연구" 건국대학교 디자인대학원 2002
• 4 박혜신, "친환경 소재 개발을 위한 Nano-DTP(Digital Textile Printing)에 관한 연구 - Nano-DTP 소재의 내구성과 유해성 검사를 중심으로 -" 한국디지털디자인학회 14 (14): 651-661, 2014
• 5 "차이킴"
• 6 "차이킴"
• 7 "차이킴"
• 8 이지연, "전통관광기념품 기획을 위한 외국인 관광객의 선호도 및 구매행동 연구" 중앙대학교 대학원 2010
• 9 "이노주단"
• 10 김수지, "여성 생활한복의 소비자 선호도에 따른 디자인 개발 연구" 한양대학교대학원 2017
• 11 "신한복"
• 12 "신한복"
• 13 이미란, "생활한복의 문화관광 상품화를 위한 패션디자인 개발 연구" 한국패션디자인학회 16 (16): 15-27, 2016
• 14 "물없는 염색(DTP)시대 속도 빨라진다"
• 15 "모란금직원피스"
• 16 "리슬"
• 17 "꼬마크"
• 18 "그레이스 저고리"
• 19 엄경희, "DTP에 의한 섬유패션산업 발전방안에 관한 연구" 한국디자인문화학회 12 (12): 118-130, 2006
• 20 박혜신, "DTP 문화상품 개발을 위한 디자인 연구- 패턴 디자인을 중심으로 -" 한국디자인문화학회 12 (12): 37-47, 2006