한국 문화상품의 국제경쟁력에 관한 연구 - 중국에서 한류소비의 행태를 중심으로 = Korean Cultural Product's International Competitiveness - An Analysis of the Korean Wave in China -

다국어 초록 (Multilingual Abstract)

Korean Wave and Korean products, emerging in the world spotlight, are leading the world trend to import and advertise them. After the establishment of diplomatic relations between China and South Korea in 1992, enormous amounts of Korean culture and products have been flooding into China’s market. Not only movies, entertainment programs, music and games are major export products but publications, animations, concerts are actively exported to China. China’s cultural market has been hit greatly with the successful enter of Korean cultural industry. However, the Korean Wave has also been met with backlash in Chinese market. This research systematically analyzed the classification of consumption patterns of Korean Wave in Korean cultural industry, suggested the development direction for enhancing its competitiveness and the alternatives for cultural export stimulation. For this purpose, this research referenced the books, thesis, articles and news related with the trade of cultural products between Korea and China, analyzed the statistical data of Korea International Trade Association concerning the consumption patterns of Korean Wave in China and the current situations of cultural products trade.