커뮤니케이션이 학생들의 스포츠 참여에 미치는 영향 : 초·중학교 학생을 중심으로 emphasis on elementary and middle school students = Influence of the Communication Aspect on the students' Participation in Sports

다국어 초록 (Multilingual Abstract)

The purpose of this study was to determine the impact of mass communication and personal communication on sports involvement of students, as there has been a growing need for sports. The hypotheses were posed as below:
First, mass communication would exert a big influence on student awareness of sports.
Second, sports broadcasting frequency on television would have a direct impact on the rate of serving as a sports information source between mass communication and personal communication.
Third, personal communication would give lots of impact on students who have a deeper understanding of sports.
Fourth, personal communication would exercise a great influence on student interest in sports.
Fifth, personal communication would greatly affect students who have an intention to practice a sport.
Sixth, mass-communication information would have less influence on students engaged in sports, and the influence of personal communication would be greater, instead.
Seventh, student involved in sports would contact more sports information.
To test the hypotheses, 414 students in elementary and middle schools in Taejon were surveyed. The collected data were coded and analyzed with SPSS/PC^+ 8.0. x^2 test also was conducted, and the level of significance was set at a=0.05.
The findings of this study were as follows:
1. As a sports information source for the students investigated, mass communication played a role by 60.39%, and personal communication accounted for 39.61%. Accordingly, communication played a crucial role for the students as a sports information source. Specifically, mass communication gave lots of influence on their sports involvement.
2. Regarding sports events frequently broadcasted by television, mass communication played a role by 60.87% in baseball, 63.04% in volleyball, and 56.52% in tennis. On the other hand, that acounted just for 24.88% in badminton on the air less. This showed that the frequency of television sports broadcasting gave a direct impact on the rate of mass and personal communication as a sports information source.
3. As a means of information source to let them recognize the existence of a certain sports event(just hear of its name), mass communication played a big role by 78.57% in baseball, 74.39% in volleyball, 66.67% in tennis and 60.28% in badminton. However, a deeper understanding of that sports event resulted in lowering the role of mass communication: baseball with 53.46%l, volleyball with 36%, tennis with 41.47% and badminton with 58.53%. Therefore, mass communication served as a crucial information source of sports awareness.
4. The more understanding of sports had a tendency to increase the role of personal communication, as personal communication worked as an information source of baseball by 46.79%, volleyball by 64%, tennis by 58.53% and badminton by 87.10%. But mass communication accounted just for 53.21% in baseball, 36% in volleyball, 41.47% in tennis, and 12.90% in badminton.
5. Concerning the effect of personal communication on sports involve- ment frequency, 70.93% practiced a sport always, and 65.79% went in for a sport often. 45% did it from time to time, and 51.81% never practiced it. This implied the sports involvement frequency depended on personal communication.
6. Personal communication will have a great effect on helping students decide on doing sports.
7. The students who continued to be involved in sports stayed in touch with more sports information than those who didn't.
In conclusion, the growing need for sports indicated that there was a need to utilize communication more largely to draw interest from students, further their understanding of sports, and encourage their aggressive sports involvement.

목차 (Table of Contents)

• Ⅰ. 서 론
• 1. 연구의 필요성
• 2. 연구의 목적
• 3. 연구의 가설
• Ⅱ. 연구 방법
• 1. 연구 대상
• 2. 연구 절차
• 3. 자료 수집 방법
• 4. 자료 처리
• Ⅲ. 연구결과
• 1. 스포츠의 정보원
• 2. 스포츠 종목
• 3. 종목별 스포츠 이해도
• 4. 스포츠에의 영향원
• 5. 관심있는 스포츠
• 6. 스포츠 활동의 빈도
• 7. 계속적 스포츠 활동 및 스포츠에의 간접적 관여
• Ⅳ. 결론 및 제언
• 1. 결 론
• 2. 제 언