스포츠센터 소비자의 이용 만족도 조사 연구 = A Research Study on satisfaction of Sports Centers Consumers
저자
발행기관
학술지명
권호사항
발행연도
2003
작성언어
-자료형태
학술저널
수록면
103-113(11쪽)
제공처
This study examines the relationship between sports center consumers and their satisfaction of sports centers in the In-cheon area. The following results were gathered from a survey of 1,143 sports center members. The results of this study, which indicate service areas that need improvement, attempts at encouraging peoples usage of sports centers by indicating which services have to be improved.
Of the 1,143 people surveyed, 53% were female, 47% were males, and most of them were in their 30s and 40s(male in their 40s/60% & 30s/21%, female in their 40s/36% & 30s/32%). The survey also showed that the males generally have higher educational backgrounds(undergraduate or more 78%, high school or lower 22%) and the females were also higher educated than general females in their ages(undergraduate or more 50%, high school or less 50%). In their income, 52% of the males and 58% of the females earn 2 million won or more per month. The occupations of the surveyed people are own businessmen(339이,professionals(18%), office workers(13%) for the males and government officials(57%), labor workers(13%), office worker(8%) for the females.
In addition, the survey results indicated that male respondents preferred golf(44%) and other sports such as working out in the gym (31%), swimming (16%) plus other athletic sports (9%).; while female respondents showed a tendency to engage in sports such as aerobics (42%) and swimming (21%), health club work outs (17%) and other athletic sports (9%). The reasons that they selected those categories were as follows: a) Those are their favorite sports.(male 29%, female 41%), b)Those have the best effects on the body.(male 25%, female 24%), c) They can easily access related facilities.(male 20%, female 14%), d) They have good programs, (male 15%, female 13%), e) Good parking (male 7%, female 4%),and because f) They can have meet new people through those sports(male 5%, female 1%). In terms of frequency, most of the surveyed people seem to do exercise regularly in sports centers. 48% of males and 72% of females reported exercising everyday while ö9% of males and 15% of females reported exercising every other day.
Further results indicated that well managed sports centers had membership periods from a minimum of 3 months to 3 years or more. The rate of use was from 6 to 12 months for the males(26%) and 3 years or more for female participants (20%). 40% of males and 36% of females reported exercising for 1 to 1.5 hours and 21% of males and 29% of females reported exercising for 1.5 to 2 hours.
The males reported that they generally use the centers from 6 am to 8 am (24%), 6 pm to 8 pm(11%), and 8 pm to 10 pm(13%),which were hours when they were off from work. In case of female respondents, 41% of them reported exercising from 10 am to 12 pm mostly because they were housewives. The average expenditure per month for using the centers was around 70,000 won to 80,000 won(male 40%, female 30%), 100,000 won(male 24%, female 13%), and 50,000 won to 60,000 won(male 2%, female 24%).
Additional findings showed that people appeared to be satisfied with exercising in the centers to get rid of stress(male 95%, female 94%), do physical training (male 90%, female 99%), and reduce weight(male 98%, female 91%).
The survey also showed that the most people were satisfied with the arrangement and scale of sports centers(male 86%, female 83%) and parking facilities (male 91%, female 91%). However, female respondents asked for more rest areas, locker rooms, shower rooms and sauna rooms.
The female members responded to childrens playrooms, skin care rooms negatively and showed positive responses to advertisements for physical therapy rooms, the extension of parking lots and the sanitation measures.
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학술연구정보서비스(이하 RISS)는 정보주체의 자유와 권리 보호를 위해 「개인정보 보호법」 및 관계 법령이 정한 바를 준수하여, 적법하게 개인정보를 처리하고 안전하게 관리하고 있습니다. 이에 「개인정보 보호법」 제30조에 따라 정보주체에게 개인정보 처리에 관한 절차 및 기준을 안내하고, 이와 관련한 고충을 신속하고 원활하게 처리할 수 있도록 하기 위하여 다음과 같이 개인정보 처리방침을 수립·공개합니다.
주요 개인정보 처리 표시(라벨링)
목 차
3년
또는 회원탈퇴시까지5년
(「전자상거래 등에서의 소비자보호에 관한3년
(「전자상거래 등에서의 소비자보호에 관한2년
이상(개인정보보호위원회 : 개인정보의 안전성 확보조치 기준)개인정보파일의 명칭 | 운영근거 / 처리목적 | 개인정보파일에 기록되는 개인정보의 항목 | 보유기간 | |
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학술연구정보서비스 이용자 가입정보 파일 | 한국교육학술정보원법 | 필수 | ID, 비밀번호, 성명, 생년월일, 신분(직업구분), 이메일, 소속분야, 웹진메일 수신동의 여부 | 3년 또는 탈퇴시 |
선택 | 소속기관명, 소속도서관명, 학과/부서명, 학번/직원번호, 휴대전화, 주소 |
구분 | 담당자 | 연락처 |
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KERIS 개인정보 보호책임자 | 정보보호본부 김태우 | - 이메일 : lsy@keris.or.kr - 전화번호 : 053-714-0439 - 팩스번호 : 053-714-0195 |
KERIS 개인정보 보호담당자 | 개인정보보호부 이상엽 | |
RISS 개인정보 보호책임자 | 대학학술본부 장금연 | - 이메일 : giltizen@keris.or.kr - 전화번호 : 053-714-0149 - 팩스번호 : 053-714-0194 |
RISS 개인정보 보호담당자 | 학술진흥부 길원진 |
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