Influence of Entrepreneurial Social Capital on Enterprise Growth Performance with Environmental Competitiveness as the Moderating Variable

다국어 초록 (Multilingual Abstract)

From a management perspective, entrepreneurial social capital obtains scarce resources by establishing contacts with the more appropriate term, which in turn affects corporate performance. However, existing research has not conducted in-depth research on the path of entrepreneurial social capital affecting corporate growth performance. Empirical research is also relatively scarce. According to the theory of social capital, and the results of prior studies, the social capital of entrepreneurship was divided into three aspects: the social capital of the entrepreneur system, the social capital of the entrepreneur's business, and the social capital of the entrepreneur's technology. This paper focused on the relationship mechanism between the entrepreneur's social capital and the company's growth performance, and constructed the theoretical model by introducing the environmental competitiveness into the action path of entrepreneurial social capital to enterprise growth performance. On this basis, 350 smes in Hunan, Hubei, Jiangxi, Guangdong and other provinces of China were empirically studied through a survey. This paper used the SPSS25.0 to analyze the valid data. The empirical results show that there is a significant positive correlation between firm growth performance and entrepreneur institutional social capital, entrepreneur technological social capital, and environmental competitiveness. The study also found that, environmental competitiveness plays a positive role in regulating The relationship between entrepreneurial business social capital and enterprise growth performance, that is, environmental competitiveness can strengthen the impact of it on enterprise growth performance. Environmental competitiveness has no moderating effect between entrepreneurial commercial social capital, entrepreneurial technological social capital, and enterprise growth performance.Through research, it can be learned that entrepreneurs should pay attention to the importance of social capital to corporate growth and performance improvement, strengthen the cultivation of entrepreneur’ awareness of interconnection and cooperation with external parties, actively expand their own social networks, and attract a wider range of social capital. At the same time, in the complex and fierce market competition, entrepreneurs should pay more attention to the expansion and maintenance of entrepreneurs’ commercial social capital.

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